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How fashion brands use micro influencers to get consumer attention
Micro influencers are 'the new black' of social media strategies. The reach, influence, and return on investment is beyond many other tactics. Harness the social media prowess of your ideal consumer and cost-effectively reach your target audience.
How To Use Social Media To Create a 'Movement'
Create a 'Movement' For Your Brand
How to Leverage Social Media To Create a 'Movement'
With the power, immediacy and virality of social media; brands and individuals have the power to create a movement. The ALS ice bucket challenge is a prime example of a brand harnessing the energy of creating a fad on social networks in service to the brand itself. The solution to create a movement is easier than you think.
For a free strategy session to brainstorm what your 'movement' might be, or how you can leverage your brand with micro influencers for 'social good,' let us know. Creating a 'movement' or leveraging your ideal target audience to spread good sentiment to influence brand preference and purchase is more cost effective than just about anything you can do digitally. Create a movement - why not. Right? (more)
